A Birthday Gift: Milkshake’s Ultimate Guide to Brand Psychology

We're celebrating our first amazing year of creativity and success.

But since we can’t stuff cake in the mail, we're serving you something way sweeter: our Ultimate Guide to Brand Psychology.

A black and white photo of a dog enjoying his birthday cake with candles

Want to know what happens when you mix a scientist-turned-marketer with a year's worth of brand transformations and a sprinkle of obsessive data collection? You get our Ultimate Guide to Brand Psychology - a deliciously comprehensive compendium of everything we've learned about making brands irresistible.

And since it’s our first birthday, we're giving you the gift, sharing our secret ingredients with you.

What's on the Menu?

Our Ultimate Guide to Brand Psychology isn't your typical marketing PDF checklist (you’ve got enough of those to fill a pastry case). Instead, we've created a data-driven feast for the mind, featuring:

  • Psychological frameworks that actually work (tested and proven, no wishful thinking required)

  • Real-world examples from companies who've nailed it (the proof is in the pudding)

  • Actionable implementation tips (simpler than following a recipe for toast)

  • Our "Cherry Rating" system - ranking each strategy based on effectiveness, ease of use, and how much we love it (because who doesn't love a good rating system?)

The Science Behind the Sizzle

We're not about throwing proverbial spaghetti at the wall and seeing what sticks. We're scientists first, marketers by happy accident so naturally every strategy in this guide has been tested, analysed, and proven effective in real-world scenarios. These are the exact frameworks we use in our client work every day.

Birthday Special: Yours for Just an Email

Usually, we keep these secrets locked up tighter than a grandmother's recipe box. But it's our birthday, and we're feeling generous. Plus, we can’t give you a slice of cake through the internet. You can get your hands on this entire guide for the bargain price of your email address.

No hidden fees, no "but wait, there's more!" - just pure, unadulterated brand psychology goodness.

Ready to dive in? Get access to the Notion page HERE, or fill in your details below.

Special thanks to our brilliant intern Angelina Zimmerman for all her help and research, and of course, for the American flavour she brought to the examples column (spot Geico and the Texas Longhorns in our examples!). Because good taste knows no borders!

Here's to another year of mixing science with creativity and serving up freshly made creative.

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